HOW TO MAKE THE MOST OF CUSTOMER FEEDBACK
Customer feedback can be one of the most useful tools available to your company when it comes to business telecommunication. The way you use your communications tools to reach customers, hear what they have to say, and turn their feedback into real results will determine whether or not your customers decide to stick with you for the long term. Of course, you must first have mechanisms in place for gathering feedback for this to work. GATHERING FEEDBACK While some large corporations are known for their customer service surveys, many companies have failed to ask their customers the most basic questions about their service. This often results in customers leaving anonymous reviews online but never communicating their wishes directly to the company. With the help of a modern business telecommunication system, you can implement phone-based customer service surveys as well as social media and email-based surveys. Even a comment box on your website can help generate useful data points....